Published byGower Publishing LimitedGower House Croft Road Aldershot
Hampshire GU11 3HR England
ISBN-13: 9780866087882
© Wendy Jansen, Wilchard Steenbakkers and Hans Jägers 2007
Book Description,
Business models are widely discussed. We encounter the concept everywhere, in academic literature, in the press, in board rooms and throughout organisations. After the fi rst shake-out of the dot-coms, people began to ask themselves what caused such a large number of business failures. It was not just the reversing economy.
The reason why many organisations failed is that they had no clear idea of what they wanted to accomplish. And an adequate fi ne-tuning between adopted strategy, management, business processes and information technology was frequently lacking. This brought the concept of the business model to the centre of attention, and research into the subject has become topical and relevant.
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Business models are widely discussed. We encounter the concept everywhere, in academic literature, in the press, in board rooms and throughout organisations. After the fi rst shake-out of the dot-coms, people began to ask themselves what caused such a large number of business failures. It was not just the reversing economy.
The reason why many organisations failed is that they had no clear idea of what they wanted to accomplish. And an adequate fi ne-tuning between adopted strategy, management, business processes and information technology was frequently lacking. This brought the concept of the business model to the centre of attention, and research into the subject has become topical and relevant.
DOWNLOAD HERE
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